Get maximum exposure to people who love Etna
Etna Alert tracks Mount Etna's volcanic activity in real time and notifies hundreds of travelers, hikers, guides, and locals the moment something changes. Advertise with us to put your brand directly in front of an audience that's actively planning a trip to Sicily, or is already there.
Get in touchWhat we do
Etna Alert is a real-time monitoring platform for Mount Etna, Europe's tallest and most active volcano. We track volcanic tremor, earthquakes, weather, and snow conditions, and give visitors a live look at the mountain through our webcams and monitor. When activity levels change, we send instant email alerts to our subscribers, so they're always the first to know whether Etna is calm, building up, or erupting.
Advertising with Etna Alert is different. You're not just another banner; you land directly in someone's inbox, often at the exact moment Etna is erupting and people are paying the closest attention. Every time the volcano becomes active, we see a sharp spike in traffic and new subscribers, all looking for information right then and there.
Etna Alert by the numbers
Our 61% average open rate is well above typical newsletter benchmarks (often 15-25%).
Who you'll reach
Mountain lovers, volcano enthusiasts, tourists planning a trip, and locals who live around Etna. Devices are split roughly between 75% mobile and 25% desktop, mainly from:
Advertising options
Advertise in our e-mail alert
Get your brand directly into the inbox of our 250+ subscribers, including 70 highly engaged people who get daily updates. Especially powerful around eruptions, when open rates and new sign-ups spike.
- 61% average open rate
- Sent during real, relevant moments
- Reaches an engaged, niche audience
Advertise on our website
Place your brand on our website, seen by 16k+ visitors a year: mostly travelers actively researching Etna, guided tours, hotels, and trails.
- 16k+ pageviews per year
- 75% mobile-first audience
- Visible on monitor, blog & key pages
Custom partnership
Tour operator, hotel, local business, or something else entirely? Let's talk about a partnership that fits: a big website of email takeover on our website, special discounts, or something we haven't thought of yet.
- Flexible, tailored to your goals
- No fixed pricing
- Great for long-term partnerships
Interested?
For us, relevance is more important than money. That's why pricing is flexible and open to discussion. Get in touch, we'd love to see if there's a fit!
Contact usAdvertising on Etna Alert is done with great attention to privacy of our subscribers. We will not share or sell our subscriber's data.